The Joy Team

The Joy TeamTo me, April means the true beginning of spring – flowers catch my eye, the weather really starts to turn, and people just seem happier. This month, we are celebrating that feeling by sharing Michele McKeag Larsen, and her non-profit, The Joy Team.

The Joy Team has a simple premise:  spreading joy, optimism and inspiration to millions through the incredible power of positive words placed on billboards. Founder Michele is actually the daughter of WIFE co-founder Ginita Wall’s dear friend, Carol McKeag – Michele is family to Ginita, who had the pleasure of watching her grow up.

The Joy Team began spreading joy in November 2009 when Michele and her daughter, Taryn hit the streets of Portland, Oregon, and Vancouver, Washington, setting out notes of encouragement and inspiration.  28 billboards, 3 countries and 22 U.S. states later, The Joy Team continues building community by spreading joy, optimism and inspiration. 

Be sure to take a chance to smile by watching this video The Joy Team made for Live Happy Magazine.




Elizabeth Bryan

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